Google Shopper: Snap a Picture and Access Info
On Thursday, February 18, 2010, Google announced Google Shopper, a new Android application that allows people to use their camera phones to take a snapshot of book covers, CDs, DVDs and video games and most barcodes. By taking the picture, it immediately allowing shoppers to have products and price information at their fingertips. (Voice recognition is…
Read MoreThe Power of Facebook. Why your small business should be on board.
On February 4th, Facebook celebrated its 6th anniversary. And, with over 400 million active users, next to Google, Facebook is now the second most used “search engine” on the Internet. How many people do you know who AREN’T using Facebook? Most people are. Not only are they connecting with friends and family but they are…
Read MoreWhat Factors Influence Moms to Buy?
This week, Emarketer circulated more statistics about marketing to Moms. Is it any surprise that Moms (or anyone else, for that matter) trust peer-to-peer consumer reviews? Isn’t this what the “new” age of Social Media is all about? Manufacturers descriptions are biased and intended to sell products. Consumer reviews are not. Moms are powerful influencers…
Read MoreTwitter: don’t believe the hype?
From Ashton Kutcher versus CNN, to the Hudson Plane crash to the Iranian elections: Twitter certainly has been a “buzz” word. It’s interesting to note that a new study by RJMetrics found that by year-end Twitter had just over 75 million user accounts. New user growth peaked last July at 7.8 million new users per…
Read MoreFacebook Is Fertile Ground for Moms (by MediaPost.com)
A very cool article by MediaPost.com’s Kevin Burke: Facebook Is Fertile Ground: Facebook has become the whipping boy of privacy wonks and business analysts. For the rest of us, it has become the dominant place to keep in touch with friends. But it also offers a valuable opportunity for businesses — once businesses recognize…
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