What is PUNCH!media?

PUNCH!media specializes in empowering professionals and companies so that they are effectively telling their professional brand story.

Whether it’s through LinkedIn Training, LinkedIn Profile Writing, Social Selling or strategic development, we’re passionate about making you look good online.


CEO and Principal of PUNCH!media, Leslie Hughes began working in digital media in 1996 and worked with brands such as Weddingbells Magazine, Visa Canada, and Prozac before starting her own company, PUNCH!media in 2009.

While she wears many hats (see below), Leslie has narrowed her niche as a champion of LinkedIn because she believes it’s the most powerful out of all the Social Media networking sites.

Leslie’s roles include:

  • Adjunct Professor of Social Media
  • Corporate Trainer for the Social Media Marketing Certificate at The University of Ontario Institute of Technology.
  • Author of “CREATE. CONNECT. CONVERT. 22 Lessons on How to Own Your Own Value and Build a Powerful Professional Presence Using Social Media (Without Bragging)”
  • Keynote Speaker
  • LinkedIn Profile Writer
  • LinkedIn & Social Selling Corporate Trainer

She finds her most challenging audience to be her students at Durham College – and not for the reasons you might expect.

PUNCH!media has developed Social Media strategies for TVO, The Children’s Wish Foundation, and has written LinkedIn profiles for many executives, Financial Advisors, and even a former Canadian Federal Cabinet Minister!

Leslie was featured on CTV’s “The Social”, is proud to have been called a “Social Media Guru” by CBC Radio and has just authored her first book “CREATE. CONNECT. CONVERT.”

She been a speaker at conferences such as Enterprise Toronto, DIGIMARCON (Toronto and Santa Monica), Administrative Assistant Conference of Canada, Blissdom Canada, Editors’ Conference of Canada and the Canadian Institute of Chartered Business Valuators Conference.

Leslie is a graduate of the University of Ottawa (B.A. Psychology) and has her Master’s Certificate in Neurolinguistic Programming.



“Authenticity” and “transparency” are modern day buzzwords – but we believe trust is a must.
Up to 80% of people Google who you are before they pick up the phone. Make sure you know how to make the most of your presence.
A boring presentation isn’t good for anyone. Our workshops and presentations encourage participation and collaboration.
It’s not just about listening to a “pep talk”; it’s about actionable implementation designed to produce results.

PUNCH!media’s Core Skills

Strategic Marketing 100
LinkedIn Profile Optimization 100
Keynote Speaking 100
Corporate Training 100

Our Happy Clients

They Drank The PUNCH!

Leslie has been on top of the fast evolving online space since I met her almost a decade ago. She is tenacious and detail oriented, just the sort of person that you want working on your business. Highly recommended!
Stephen Ghigliotty, Director of Site Strategy & Execution, The Mediconsult Network
I had the pleasure of getting referred to Leslie directly from our partners over at LinkedIn. She proved to be a tremendous resource for writing and optimizing the LinkedIn profiles for many of our executives to showcase not only their unique brands but help them promote the Guardian brand as well.
Nate Isaacson, Guardian Life Insurance Company of America
Leslie is an excellent speaker and always provides great information that resonates with the audience. If you are looking for a dynamic social media speaker, she is your go to person.
Robert J Weese, B2B Sales Connections
Leslie is a Social Media expert. She was amazing to work with. Leslie remains on the forefront of Social Media, constantly providing useful, practical and valuable social media information. It was such a pleasure working with Leslie, and I look forward to continuing to work with her in the future!
Jessica Moran, Manager, Marketing & Communications, Neziol Insurance Group