97% Use Online Media When Researching Local Business/Services
If you are under the age of 50, when was the last time you picked up a Yellow Pages to find a local resource? More and more people are using the Internet as a research tool. In everyday language, “Google” has now become a verb. People say things like: “I found the information by Googling…
Read MoreTo friend or not to friend: The blurred relationship between friends and business.
One element of Facebook I’ve never been a “Fan” of (pardon the pun) is the perceived politics that come with “Friending”. Flashbacks of High School popularity and posturing enter the online world of relationships. <Insert self-doubt here>. Should I reach out to someone I may have “sort of” known in my “former life”? Will they…
Read MoreLeveling the Corporate Playing Field with Social Media
One of the things that excites me most about Social Media is the potential of leveling the “corporate playing field”. Small businesses are better able to compete with brands that have spent millions of dollars on marketing and advertising. In fact, small businesses may have a “leg up” because there is less “red tape” to…
Read MoreAn End to Farmville Notices? Facebook Applications No Longer Able to Send Notifications.
“Relationship Marketing Specialist” Mari Smith posted on her site that as of March 1, 2010, Facebook apps will no longer be able to send users notifications but you can opt-in so the application/developers can contact you directly. Each application will have to be approved separately. Mashable also has a posted about this change and stated that “developers…
Read MoreFacebook Applications for a Healthy Life
Did you know that Facebook actually has HEALTHY applications? MapMyRun (Cardio) and another app called My LogYourRun – links to Google maps, runners, walkers and bikers can find routes, share them and give feedback. Another application for runners is Running Ahead: http://apps.facebook.com/runningahead/ Cardio Trainer – like MapMyRun, this app can map but it also uses GPS (coordinating with…
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