They’re bringing cookies back: Oreo’s Timely Tweets
During the Superbowl blackout, Oreo tweeted this ad with the caption: “Power out? No problem.” According to http://www.buzzfeed.com, it was “tweeted 14,000 times (and the same image on Facebook has gotten more than 20,000 likes” Source: http://www.buzzfeed.com/rachelysanders/how-oreo-got-that-twitter-ad-up-so-fast Then, with the Grammys the following tweet that was sent out was: “Time to get your dunk on” Certainly not as many…
Read MoreHow To Figure Out If You Are You Influential on Social Media: Kred & Klout
Influence is an important factor for your online presence. And it’s NOT about how many followers you have. It has to do with how much you actually engage and incite people to action. This is why it’s very important to not only publish great, relevant information, but it’s also important to respond, share great posts…
Read MoreHow to Save Your LinkedIn Contacts to an Excel File
Have you ever even thought about what would happen if you no longer had access to all those people you have added in your LinkedIn “Rolodex”? Neither did I, until recently. We always hear about backing up our computers but you probably haven’t backed up any of your Social Media sites. Here’s a quick overview…
Read MoreHow To Use Social Media Properly
Properly. An interesting term. According to Miriam Webster very good strictly accurate How do you use Social Media properly? Well, what does “social” mean to you? Is it adding people you don’t know to your Rolodex? Is it selling to someone without having a conversation first? Nope. Social Media is all about two-way communication; actually TALKING…
Read MoreFacewash: Cleaning Up your Facebook Profile
As I wrote about, Facebook’s Graph Search has real potential to become a PR disaster for business. And since 92% of US companies use Social Networking to find media talent, what we put up on Facebook has a bearing on whether we get hired – or potentially fired. Launched in January 2013, Facewash scans your profile…
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