5 Ways To Save Time When Using Social Media
Last week, I presented about “Social Media In The Next Decade” at the Chartered Business Valuators Conference in Ottawa. I kicked of my talk to say that Social Media is no longer “the future of marketing” it’s the present of marketing. Your business HAS to have a presence online because your clients are online. I…
Read MoreThe Easiest Way To Stay Top-Of-Mind and Sell More: Status Updates
Status updates are a non-intrusive way of publishing great information to your target audience without overtly “selling” to them. When you publish great information that is relevant, timely and solves your potential client’s problems, then you imply that you are the perfect fit for their needs. But your time is limited, and you want to…
Read MoreFacebook Is Dying – Seriously
As a follow up to my former blog post: Is Facebook Dying A Slow Death?, the answer seems to be “yes indeed” As you will see in the following video from the Huffington Post online, Facebook has lost nearly 9 million visitors in the US and 2 million in the UK. There is more penetration…
Read MoreFacebook Hashtags: What does this mean?
By now, you may have heard or seen that Facebook has now “introduced” hashtags (#) to their users. A brief explanation: “A hashtag is a word or a phrase prefixed with the symbol #. It is a form of metadata tag.” (Source: Wikipedia) In a nutshell: hashtags essentially allow people to follow a conversation or a “thread” when everyone uses the…
Read MoreHow To Respond To LinkedIn Invitations
One of the little “golden nuggets” I love to give during my training is the proper way to respond to a generic, template invitation request. You know, the one that simply says: “I’d like to add you to my professional network” or “Since you are a person I trust, I wanted to invite you to join…
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