Facebook Tips
Facebook Ads: Brand impressions made affordable.
Despite my Facebook rant, I’m still an avid user of this platform. In addition to personal connections, I also subscribe to many business feeds to stay current with what’s hip and happening. And from a brand perspective, Facebook Ads are an affordable way to extend your reach and gain impressions at an affordable price. As…
Read MoreFacebook & Twitter Users Spend More $$ Online
Hey Big Spender! Social Media users spend more money online. This really shouldn’t be surprising since the heaviest users of Social Media are engaged. They are using platforms such as Facebook and Twitter to find out who provides the best deals and customer service. In this (brave) new world of Social Media, customers have the…
Read MoreFacebook is to announce new privacy tonight. What’s it gonna take to win YOU back?
It’s expected that Facebook and Mark Zuckerberg will be announcing changes to their privacy tonight. According to research from Edelman (via eMarketer), 47% of US Internet users were willing to watch ads in exchange for free entertainment and only 13% were willing to give up private information. And while this article outlines that Facebook and…
Read MoreShame on you Facebook: Privacy Settings and Community Pages
I’ve been quite willing to share a lot of my personal information online. For the most part, I’m an “open book”. Now I have 3 words for Facebook: “Shame on you”. Years ago, some people warned me about Facebook’s Privacy Policy and its disclaimer that any content I share on Facebook (including pictures) becomes the…
Read MorePrivacy on Facebook: be sure to check your settings!
As you may have heard, Facebook is in some “hot water” (again!) for the new “Instant Personalization” program. Contrary to the opt-in requirement as outlined in Canada’s Privacy Information Protection and Electronic Documents Act (PIPEDA), Facebook automatically opts-in their 400 million members to various changes on their site. Mark Zuckerberg said, in his April 21…
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