Despite my Facebook rant, I’m still an avid user of this platform. In addition to personal connections, I also subscribe to many business feeds to stay current with what’s hip and happening.

And from a brand perspective, Facebook Ads are an affordable way to extend your reach and gain impressions at an affordable price.

As you can see below, over various campaigns, PUNCH!media received 46,492 for a TOTAL cost of $4.51.

The click through rate is dismal (only  .028%), but the mere fact that the PUNCH!media logo appeared over 46,000 times within my local, targeted demographic is well worth the $4.51 investment.

Have you tried using Facebook Ads yet? What about Google Ads?

Let me know what’s worked/what hasn’t worked. Inquiring minds wanna know!

About Leslie Hughes

Leslie Hughes is a LinkedIn Optimization Specialist, Professor of Social Media, Corporate Trainer, Principal of PUNCH!media and author of “CREATE. CONNECT. CONVERT” Leslie was called a "Social Media Guru" by CBC Radio and was featured on CTV’s “The Social” discussing how to manage your digital identity. Leslie has been working in digital marketing since 1997 and founded PUNCH!media in 2009. PUNCH!media clients include Investment Planning Counsel, Guardian Life Insurance Company of America and TVO. PUNCH!media's goal is to empower through education and help executives gain confidence in their online presence so you convert higher-paying clients. www.punchmedia.ca

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