Since the very first moment I began training professionals about how to optimize their presence using Social Media, I've been asked: "How do I deal with someone who says something bad about me or about
Your LinkedIn Profile is what I like to call "your resume with personality". Many people thought this channel was just used for job searching, but professionals now understand that this channel is exceptionally important for building
How infomercials use the persuasive “science” to influence and motivate their target audience to buy.
Have you ever sat through an infomercial? About 20 minutes into the "show", you find you're reaching for your wallet for not ONE set of widgets you never needed 30 minutes ago, but you get
Social Media content marketing, curation and deployment is undoubtedly time-consuming. Many of us are looking for easy shortcuts that can help us to save time and stress when it comes to managing our Social Media
Publishing blogs on LinkedIn is one of the BEST ways you can showcase your expertise and stay top-of-mind with your target audience. Originally reserved for LinkedIn Influencers such as Arianna Huffington and Richard Branson, we