I met marketing maven Liz Oke through our mutual friend Stephen Ghigliotty and we’ve worked together within the Chartered Marketer Program for the Canadian Marketing Association. Liz wears many hats as a business and digital marketing strategist, a Professor who has worked at the University of Toronto and several other academic institutions. I know Liz…

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One of the main reasons I decided to have these video chats with my friends and colleagues is because I often hear how hard it is to “put yourself out there”, or “I don’t like talking about myself”.  I know “impostor syndrome” and self-limiting beliefs are a struggle for almost everyone.  That’s why I invited…

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Since the very first moment I began training professionals about how to optimize their presence using Social Media, I’ve been asked: “How do I deal with someone who says something bad about me or about my company?” This fear of “putting yourself out there” due to the potential of online criticism is so very common.…

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