I met marketing maven Liz Oke through our mutual friend Stephen Ghigliotty and we’ve worked together within the Chartered Marketer Program for the Canadian Marketing Association.

Liz wears many hats as a business and digital marketing strategist, a Professor who has worked at the University of Toronto and several other academic institutions.

I know Liz to be a super savvy marketer who has a wide range of experience from strategy to SEO, online and offline marketing, and so much more.

Enjoy our chat where we talk about:

  • What mistakes organizations make when it comes to digital marketing.
  • What’s the future of social and digital.
  • and much more!

Enjoy watching my chat with Liz Oke!

Did you have any specific “ahas” or takeaways about our talk?

Please let us know in the comment section below.

About Leslie Hughes

Leslie Hughes is a LinkedIn Optimization Specialist, Professor of Social Media, Corporate Trainer, Principal of PUNCH!media and author of “CREATE. CONNECT. CONVERT” Leslie was called a "Social Media Guru" by CBC Radio and was featured on CTV’s “The Social” discussing how to manage your digital identity. Leslie has been working in digital marketing since 1997 and founded PUNCH!media in 2009. PUNCH!media clients include Investment Planning Counsel, Guardian Life Insurance Company of America and TVO. PUNCH!media's goal is to empower through education and help executives gain confidence in their online presence so you convert higher-paying clients. www.punchmedia.ca

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