Social Media Marketing Tips
The 10 Biggest Mistakes You Make Using Social Media
I always prefer to talk about Best Practices instead of mistakes, but we can often learn from what *not* to do so that we can stay on the path to success. 1. You’re everywhere online. Stay focused on your strategy. Be where your audience is. If you are everywhere all the time, you aren’t really…
Read MoreThe Easiest Way To Stay Top-Of-Mind and Sell More: Status Updates
Status updates are a non-intrusive way of publishing great information to your target audience without overtly “selling” to them. When you publish great information that is relevant, timely and solves your potential client’s problems, then you imply that you are the perfect fit for their needs. But your time is limited, and you want to…
Read MoreFacebook Is Dying – Seriously
As a follow up to my former blog post: Is Facebook Dying A Slow Death?, the answer seems to be “yes indeed” As you will see in the following video from the Huffington Post online, Facebook has lost nearly 9 million visitors in the US and 2 million in the UK. There is more penetration…
Read MoreFacebook Hashtags: What does this mean?
By now, you may have heard or seen that Facebook has now “introduced” hashtags (#) to their users. A brief explanation: “A hashtag is a word or a phrase prefixed with the symbol #. It is a form of metadata tag.” (Source: Wikipedia) In a nutshell: hashtags essentially allow people to follow a conversation or a “thread” when everyone uses the…
Read MoreScared of Social Media? GET OVER IT.
Scared of Social Media? GET OVER IT. Social Media is obviously here to stay. From Facebook “LIKES” to Twitter’s “hashtags” we are seeing Social Media go from strictly online communication to part of our daily vernacular. But you don’t like Social Media because: You’re scared of looking stupid You think everything other people publishes is…
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