Gastronomic Geotargetting: i-apps heading to a restaurant near you.
Geotargetting is the new catch phrase. From Foursquare, to Gowalla to Yelp, it’s all about location, location, location. Recently Springwise.com showcased a new custom, branded iPhone mobile application for restaurants. Blue Shoe Mobile Solutions – www.blueshoemobile.com – has developed a branded iPhone application which allows patrons to order food (for dine-in or take out), post promotions, events and…
Read MorePUNCH!media to be included in CRAVE Toronto book!
PUNCH!media is thrilled to be included in the inaugural issue of CRAVE Toronto! (We just happen to think the CRAVE colours are pretty swell too) Join us at the launch party on May 5th at Berber Lounge. Please RSVP here! For women who CRAVE the very best, shopping in Toronto just got better! CRAVE Toronto is…
Read MoreMobile Is On The Rise: Coupon Biz Set to Hit $57 Billion
With the recent release and popularity of the iPad, along with 91% of Americans who use cell phones, it’s no wonder that a study from The Mobile Marketing Association in partnership with Luth Research, says that couponing is expected to rise to $57 Billion in 2014. Courtesy of Mediapost: “While 10% of cell phone owners (9.1% of…
Read MoreFacebook Makes People Feel Better
Facebook makes people feel better, or so the claim has been made by the Facebook team (Who, I’m sure, are just a LITTLE bit biased). An article from allfacebook.com pointed out the recent Facebook South Park episode : “[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=””…
Read MoreSocial Influencers in Canada & the US are a chatty bunch
I don’t often come across Canadian Social Media statistics (and I’ve researched!) and I’m delighted to see this study from a white paper from ICOM, a division of Epsilon Targeting, (via eMarketer.com) which outlines the impact of “Influencers” (aka Brand Ambassadors or Raving Fans). Influencers can often be identified as people who make a difference in their community: they join local…
Read More