The Power of LinkedIn: Selling Your Stuff
Recently, I’ve been training a lot on the power of LinkedIn. It is, without question, the best Social Media site for business. While most of us use LinkedIn to put our resumes online, there is a ton of potential for increasing sales if you dedicate your time and effort. Why do people buy from us?…
Read MoreDo you feature testimonials on your site? Getting people to say you ROCK.
Testimonials. Endorsements. Recommendations. Kudos. Accolades. Social Proof. Featuring people who have written you to say that YOU ROCK is phenomenal for your business. Use these testimonials on your website, in your marketing material etc. Here’s why: If someone is new to who you are and are wondering why should they hire you over the next…
Read MoreDear Facebook, you’ve let us down once again. Can we ever trust you?
Facebook – the Social Media site we hate to love. Over 1 billion members members served. Facebook’s wide reach is truly outstanding. It’s changed the way we communicate, that’s for sure. We’ve reconnected and stayed connected with friends and family. We no longer have to send multiple emails to different people to stay in touch.…
Read MoreQuality vs Quantity – which is more important? 7 Ways To Add Leads Into Your Sales Funnel
I receive anywhere from 50 to 150 emails a day. Many of them are from newsletters I’ve subscribed to, so that I can stay “up-to-date” on my industry. Unfortunately, many of the emails I receive have opted ME in to receiving them. I haven’t given them permission to add me to their list. Not only…
Read MoreThink before you post anything online: An Open Letter.
Open letter to anyone who uses Social Media. As a trainer of Social Media, if often tell students and businesses: “don’t publish anything online that you wouldn’t want to see on a billboard”. How often do you see people who post inappropriate pictures? Or comment and “like” inappropriate Facebook pages so it ends up in…
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