What’s Your First Impression? Leveraging LinkedIn To Sell More
Your company has spent hours dedicating time to make the RIGHT first impression with your business cards. Is it the right font? Is it the right colour? What kind of impression does your logo give to your audience? You hand them out to everyone you meet at networking meetings, client meetings, trade shows, etc. Little…
Read MoreHow Long Does It Take To Recover From A PR Crisis? (Infographic)
As outlined in the PUNCH!media e-book, “How To Handle Your Worst Case Scenario”, timing is EVERYTHING. Be sure you respond promptly and as authentically as you can with honest, sincere apologies. Would you be able to handle a PR Crisis effectively if this happens to YOUR business? Download the free…
Read MoreHow Do You Get Your Customers to LIKE You?
As a part of this ongoing series we continue on with the pillar of “LIKING” Here are the 6 Pillars again: 1: Social Proof 2: Authority 3: Scarcity 4: Liking (see below) 5: Consistency 6: Reciprocity In Dr. Robert Cialdini’s book: Influence: The Psychology of Persuasion and its 6 Pillars of Influence, the pillar of…
Read MoreMonitoring Your Reputation Online (Infographic)
As I’ve recently written in my e-book “How to Handle Your Worst-Case Scenario”, it’s VERY important for you to be proactive with your reputation management. And yet, according to this infographic, only 61% ACTUALLY do! Do you have a PR Crisis Plan ready? Source: http://visual.ly/ultimate-guide-monitoring-your-online-reputation Source: http://zenogroup.com/#!/content/blog/social-media-corporate-reputation-blind-spot For ongoing tips about reputation management and social media,…
Read MoreBoston Bombings: Fast Information Does Not Mean Accurate Information
When the world is shaken up by devastating crises like the Boston bombings, or the Sandy Hook shootings, many of us flock to any news source that will give us the most up-to-date information. Social Media certainly has helped with the dissemination of information; we get news much quicker. It’s also helped with providing “on…
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