The Art of Marketing – Toronto, May 28, 2014
I’m thrilled to be attending the upcoming “The Art of Marketing” event on May 28 in Toronto. I’ve attended quite a few of their events over the past few years and I swear the organizers “out-do” themselves every time. At one of the last “Art of Marketing” events, I waited to be first in line…
Read More7 Simple Steps To Write Your Professional Bio for Social Media
You’ve heard this saying before “You never get a second chance to make a good first impression” It can happen in an instant. And with Google at our fingertips – we all have access to research our connections and our potential connections. So what does your first online impression say about you? LinkedIn is the…
Read MoreOpen Letter To The C-Suite: Why You MUST Be On LinkedIn
Attention: All senior C-Suite executives. (CEO, COO, CMO, CFO, CIO, CTO, EVPs, SVPs, VPs etc.) As you know, Social Media is not a fad. It’s not going away anytime soon. Your company may be participating online but – how visible are YOU? You are THE forward-facing CHIEF brand representative of your company. The head honcho.…
Read MoreHow and Why My “Who’s Viewed Your Profile On LinkedIn” Received 3,000 Views
Down the right hand column of your LinkedIn profile, you’ll notice there are quite a few interesting nuggets of information. Most recently, LinkedIn’s blog announced “Managing Your Professional Identity Just Got Easier“. Now you can see more analytics about WHO’s viewed your profile: And, you can also get see which updates receive more traction and…
Read MoreMy Dirty Little Secret On How To Save Time Using Social Media
I have a secret. Listen in. I know that Social Media is a time suck. Social Media is overwhelming. Social Media is__________(enter your frustration here) BUT Social Media is great for customer service. Social Media helps you reach a whole new audience and leverages your existing happy clients to extend your message for you. The…
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