So You’ve Created A LinkedIn Profile….Now What? People (just like you) regularly tell me: I’ve created a LinkedIn profile, but I don’t know what to do next. I’m worried that if I update my LinkedIn profile, my boss is going to think I’m looking for a new job I don’t need to use LinkedIn because…

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Did you know it takes less than 9 seconds to WOW someone with your first impression? Did you know that 70-80% of people are researching – via Google – who you are, why you’re different and if they they can trust you? LinkedIn is one of the highest-ranked sites when someone Googles your name. Do…

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You’ve heard this saying before “You never get a second chance to make a good first impression” It can happen in an instant. And with Google at our fingertips – we all have access to research our connections and our potential connections. So what does your first online impression say about you? LinkedIn is the…

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What do Bill Gates, Mark Zuckerberg, Michael Jordan, and even “Snookie” have in common? They are brands. Personal brands. They stand out further beyond Microsoft, Facebook, The Chicago Bulls and MTVs “Jersey Shore”. In our company, we are no longer “lifers” – our careers take different twists and turns along the way. One element that…

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