You know that funky blue area behind your headshot? That prime visual real estate that sits directly behind your photo is a 1400 x 425 pixel banner that can really make your LinkedIn presence POP.
The following are some examples that may inspire you to change your Cover image:
Minerva Sanchez Rudman’s cover image highlights a core value of what she believes in.
Amy Davies’s cover image includes her company’s colourful brand.
Hans Eckman’s cover image showcases his expertise as a keynote speaker
As you can see, these visual examples are much more interesting than the standard blue background.
A really cool (and free) tool I love to use is called Canva.com. I don’t have strong graphic design skills, so Canva allows me to use their templates, stock photography, images, fonts etc., so that I can create images for Social Media.
Here’s how to use Canva.com and transform your LinkedIn cover photo:
Step #1: Create a free account at Canva.com
Step #2: Choose “LinkedIn Banner”
Step #3: Choose one of the templates from the left-hand column. (Some images are free, some require a nominal fee).
Step #4: Change any colours, fonts or other details so that you have a background image you like.
Step #5: Click “Download” in the top navigation bar.
Step #6: Choose JPG from the drop down menu for the File Type and click “Download”
Step #7: Open your LinkedIn profile. Click “Me” (top right-hand corner of navigation bar), then “View Profile”.
Step #8: Click the blue pencil in the top block of your LinkedIn profile.
Step #9: Click on the blue pencil to change the current standard blue background to your new image.
Step #10: Upload the photo by finding your file in your downloads folder.
Step #11: Position or adjust your Cover photo and click “Apply”
PRO TIP: If you work with talented graphic designers, ask them to create a company-branded LinkedIn Cover photo. This way, your entire team will have a consistent presence that brands your organization!
NOW IT’S YOUR TURN: Do you have an interesting or unique LinkedIn cover photo that you’d like to share? Include your profile URL below.