Have you ever noticed that LinkedIn specifically encourages us to “Only invite people you know well and who know you”? Why? LinkedIn states it’s because those connections will: have access to people you know others may ask you about them and vice versa you’ll get updates on their activity And yet, LinkedIn’s infrastructure to vet…

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In addition to training professionals about how to use LinkedIn properly to connect & convert clients, I also interview, write and optimize LinkedIn profiles for executives. Interestingly, even the most successful executives have a hard time talking about their accomplishments. They don’t want to boast or brag. They don’t want to come across as being arrogant.…

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It was announced recently that Facebook is working on alternatives to the “LIKE” button, particularly for sad or emotional moments. As we all know, there currently isn’t an adequate way to express our empathy or sympathy on the world’s largest Social Media channel. When someone announces they’ve lost a loved one, or simply have had…

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As an Adjunct Professor, corporate trainer and strategist, I have to stay on top of the ever-changing landscape in Social Media. It’s challenging. It’s overwhelming. It’s non-stop. And, I do this ALL day – EVERY day (yes, even on evenings and weekends). I love Social Media for many reasons. It’s non-linear, it’s about relationship-building, and…

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