Testimonials are the HOTTEST “Social Proof”
Recommendations are a sure-fire way to showcase yourself as a trusted expert in your niche. Many people will look at your testimonials to see what other people have to say about you. Are you trustworthy Do you “know your stuff” Can you deliver results? You sound like a braggart if you call yourself an expert,…
Read MoreHow To Empower Your Team As Brand Ambassadors
Some of your best brand ambassadors are the team you work with. Did you know that happy staff are MUCH more likely to share posts than your clients? If employees trust the CEO, they are much more likely to engage and become a brand ambassador or advocate. So how can you empower your team to share…
Read MoreIs your LinkedIn profile vulnerable to hackers? Secure your LinkedIn profile NOW: Here’s how!
You may know that in 2012, LinkedIn was hacked and over 117 million accounts were compromised. While securing your profile may not seem important, it’s better to be safe than sorry. #1) Download all your data STEP 1: Mouse over your image in the top right hand side and scroll down to the “Privacy &…
Read MoreHow To Convert Prospects Into Clients Using LinkedIn
11.4 touchpoints. That’s the number, according to Forrester Research that is the average pieces of content your customers see before they make a purchase. (The rule of thumb was usually 8-10 times but Forrester has a more specific number). So how can you use LinkedIn to guide your prospects through the sales funnel? Make sure…
Read MoreTalking Digital Media on “The Social”
