Lots of new changes to Timeline and I see that business are NOT eager to “roll it over”.

This week on the Facebook page (http://www.facebook.com/punchmediadotca) , I’ve been featuring a lot of companies who have already launched their Facebook cover timeline.

Be forewarned. There are a lot of rules about what you can and cannot use in your cover image:

  • You cannot include price or purchase info, such as 40% off or “Download it at our website”
  • You also cannot include contact information such as web address, email, mailing address or any other info intended for your About section on your Facebook page.
  • You cannot say “Like” or “Share” or any other Facebook site features.
  • You can’t use any calls-to-action “Get it Now”, “Tell Your Friends” or “Sign up here” etc.
  • It’s not meant for promotions, coupons or advertisements.
  • Your image should not be primarily text-based or infringe on anyone else’s copyright.

So there are LOTS of things you cannot do. What CAN you do?

  • Use an image that best represents your business/your brand.
  • Evoke some kind of emotion whenever possible.

Size: 399 pixels wide. The optimum size is 855 pixels wide x 350 pixels high.

Here’s one that I think is really well done:

 

You can use your “apps” buttons (photos, events, customer case studies, welcome) to create mini calls-to-actions.

(I have to admit, I’m sad the landing pages are now “apps”)

Have you seen really effective cover pages? I’d love to see them (or share them!)

P.S. If you’re looking for the creative “cheat sheet” , I’ve pinned this on on Pinterest
http://pinterest.com/pin/72479875222999268/ 

 

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”]

Source: http://latestinfographics.blogspot.ca/2012/03/10-things-you-need-to-know-about.html

 

 [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Posted in Facebook Tips

About Leslie Hughes

Leslie Hughes is a LinkedIn Optimization Specialist, LinkedIn Top Voice, and Corporate Trainer with over 25 years of experience in digital marketing and LinkedIn profile writing. As the Principal of PUNCH!media and author of "CREATE. CONNECT. CONVERT," Leslie helps executives and professionals optimize their LinkedIn profiles, generate leads, and attract higher-paying clients. Recognized as a LinkedIn Top Voice—an exclusive honor from LinkedIn—Leslie is a trusted authority on LinkedIn profile optimization, AI-driven marketing strategies, and digital identity management. Her expertise has been featured on CBC Radio, where she was called a "Social Media Guru," and on CTV’s "The Social," where she shared strategies for managing digital identity. Leslie empowers professionals to leverage generative AI tools like ChatGPT to enhance marketing strategies, boost efficiency, and create impactful content that converts. She helps businesses understand how to use LinkedIn for lead generation and how AI can revolutionize their digital marketing efforts. Leslie has worked with top organizations like Investment Planning Counsel, Guardian Life Insurance Company of America, JLL, and Franklin Templeton, optimizing LinkedIn profiles and providing corporate training that delivers measurable results. Leslie is a former college professor and co-lead instructor for Ontario Tech University’s Social Media Marketing and Digital Management Certificate. Whether you need a LinkedIn profile writer, corporate trainer, or AI marketing specialist, Leslie Hughes can help you elevate your digital presence and transform your marketing strategy. Ready to take your LinkedIn profile and corporate training to the next level? Learn more at www.punchmedia.ca.