Forgive me followers, for I have sinned. It’s been almost 2 months since my last blog post.

I regularly preach about the importance of providing new, relevant content to your followers to:

  • stay top-of-mind with your prospects and clients
  • showcase yourself as an expert in your industry
  • provide a personality behind your brand
  • improve SEO

and like the shoemaker’s children who has no shoes…I confess that coming up with new, unique content is not always easy.

Just as a follow-up to my previous post. It seems Facebook STILL hasn’t launched the Timeline functionality yet. The rumor mill seems to say that Facebook is in a legal battle about the name or the functionality and privacy is also a concern.

I should HOPE privacy is a concern. In my humble opinion, I think the Timeline will cause a lot of problems for people once it rolls out.  It would be nice to think that Facebook actually cares about people’s privacy, but their mandate is to have you “share everything with everyone” while they capture all your data and information.

I have a love/hate relationship with Facebook. I love that it’s allowed me to reconnect with many of my childhood chums and provide me with a great resource to help engage with people for my business.

I hate the fact that all our data is not only being captured (Google does it too…who’s kidding who) but that they SHARE it.

A few years ago, I was naive to think that my sharing was just “amongst friends”. Years later, I now realize that it goes much further than that. I think what’s the most frustrating part is that all those years of posting random things will come back to haunt me with Timeline.

Not that I posted anything BAD, but now I’m a business owner, have had my identity compromised and am much more protective of the information I’m sharing.

Timeline is likely to expose us all.

In the meantime, if you haven’t already, launch the Beta version of Timeline by becoming a developer and deleting your past content.

If you need assistance with this, let me know.

Posted in Uncategorized and tagged ,

About Leslie Hughes

Leslie Hughes is a LinkedIn Optimization Specialist, LinkedIn Top Voice, and Corporate Trainer with over 25 years of experience in digital marketing and LinkedIn profile writing. As the Principal of PUNCH!media and author of "CREATE. CONNECT. CONVERT," Leslie helps executives and professionals optimize their LinkedIn profiles, generate leads, and attract higher-paying clients. Recognized as a LinkedIn Top Voice—an exclusive honor from LinkedIn—Leslie is a trusted authority on LinkedIn profile optimization, AI-driven marketing strategies, and digital identity management. Her expertise has been featured on CBC Radio, where she was called a "Social Media Guru," and on CTV’s "The Social," where she shared strategies for managing digital identity. Leslie empowers professionals to leverage generative AI tools like ChatGPT to enhance marketing strategies, boost efficiency, and create impactful content that converts. She helps businesses understand how to use LinkedIn for lead generation and how AI can revolutionize their digital marketing efforts. Leslie has worked with top organizations like Investment Planning Counsel, Guardian Life Insurance Company of America, JLL, and Franklin Templeton, optimizing LinkedIn profiles and providing corporate training that delivers measurable results. Leslie is a former college professor and co-lead instructor for Ontario Tech University’s Social Media Marketing and Digital Management Certificate. Whether you need a LinkedIn profile writer, corporate trainer, or AI marketing specialist, Leslie Hughes can help you elevate your digital presence and transform your marketing strategy. Ready to take your LinkedIn profile and corporate training to the next level? Learn more at www.punchmedia.ca.