Posts Tagged ‘linkedin’
LinkedIn’s New “I’m Looking For…” Search Is a Bigger Deal Than It Looks
I was updating a client’s LinkedIn profile recently when I noticed something subtle but important. The LinkedIn search bar had changed. Instead of a neutral prompt, LinkedIn now encourages users to search using a phrase that sounds more like a thought than a keyword: “I’m looking for…” At first glance, it feels like a small…
Read MoreWhat Executives Misunderstand About LinkedIn Visibility
A senior executive client I work with was recently downsized after more than 20 years at the same organization. Their role was eliminated quickly and quietly. No scandal. No performance issue. Just a reminder that tenure and loyalty no longer guarantee security. This is not an isolated story. In today’s information-based economy, visibility has shifted.…
Read MoreThe Executive’s Guide to LinkedIn Profiles That Get Results (2025 Edition)
Your LinkedIn profile is no longer optional — it’s your reputation. This 2025 guide shows executives how to stand out, build influence, and win opportunities with a high-impact online presence.
Read MoreHow to Find Your Dream Client on LinkedIn
Finding your dream client on LinkedIn requires a strategic approach which includes searching and filtering through the platform’s extensive database. Here’s how to effectively use LinkedIn’s features to locate and connect with your target audience: 1. Define Your Dream Client Before you start searching, clarify who you’re looking for. Create a detailed client avatar that…
Read MoreHow to Promote Yourself On LinkedIn Without Feeling Like You’re Bragging.
Having worked with hundreds of professionals helping them optimize their LinkedIn profiles, the most common concern I hear is: “I don’t like to promote myself. It feels like I’m bragging.” I get it. We’ve been raised to be humble. Our amygdala triggers fears that we will be judged and criticized. But in 2025, we’re told…
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