Why NOW is the best time to invest in your LinkedIn Profile
By now, you know that Social Media isn’t a fad; it’s here to stay. LinkedIn is undoubtedly the world leader for online business networking, it’s one of the highest ranked sites when someone Googles your name and your profile speaks VOLUMES about who you are. Think about this: Are people who are looking at your…
Read MoreTwitter Validation Services are for True Twits
The best way to describe Twitter is like a “water cooler”. It’s an ongoing stream of conversations (sometimes one-sided) that are updated real-time and are limited to “short bursts” in under 140 characters. There is a lot more to what Twitter is, and you can read more about it here. When using Social Media for…
Read MoreGetting “Social Proof” With LinkedIn Testimonials
One of the best ways to build trust so that you position yourself as an expert (and convert business) is to showcase your LinkedIn testimonials. Social proof is a type of “herd behaviour” and one of Dr. Robert Cialdini’s principles of influence. When someone says you’re terrific, then others are more likely to feel the same. One…
Read MorePutting Your Best Face Forward on LinkedIn – Your Professional Photo
A picture is worth a thousand words, right? Did you know it takes less than 9 seconds to make a first impression? Since LinkedIn is your online resume and your business card, and is one of the highest ranked sites when someone Googles your name, your professional photo matters a LOT. And, LinkedIn profiles with…
Read MoreSo You’ve Created A LinkedIn Profile….Now What?
So You’ve Created A LinkedIn Profile….Now What? People (just like you) regularly tell me: I’ve created a LinkedIn profile, but I don’t know what to do next. I’m worried that if I update my LinkedIn profile, my boss is going to think I’m looking for a new job I don’t need to use LinkedIn because…
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