LinkedIn Connections - does size matter?

In the world of professional networking, there’s an ongoing debate: is it better to have a large LinkedIn network, or is quality over quantity the real key to LinkedIn success? Let’s explore how the size of your LinkedIn network impacts visibility, engagement, and opportunities, and find out when the size of your network really matters—and…

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Reframe Brags on LinkedIn

I can’t tell you how often people say to me “I hate bragging about myself on LinkedIn. First of all (for most of us), we’ve been raised to be humble and not “toot our own horn.” Secondly, our amygdala (aka lizard brain) wants to protects us from harm (ahem…our fellow humans who criticize). 1. Reframe…

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AI will replace Google SEO in 2025

Generative AI is going to blow up SEO. There, I’ve said it. At least 70% of Gen Z are using tools like ChatGPT, Claude and Perplexity and 92% of Fortune 500 companies are reported to have implemented or are planning to integrate generative AI into their operations. Personally I’m using ChatGPT daily and I am rarely…

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The top 1% on LinkedIn

In late 2024, there are over 1 billion users on LinkedIn. Did you know that less than 1% of LinkedIn members are called “Power Users”? And only 3% of LinkedIn members post more than once a week. But…the engagement ratio (daily active users to monthly active users) is about 43.4% LinkedIn is now more than…

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