One thing I’ve learned about business in general, it’s not the big things we do for our customers; it’s the ton of LITTLE THINGS that we do that create relationships.
Think about it…..
A trip to your local big box store and you get a massive discount on your favorite item. Big WIN!
But if the salesperson has an attitude, the store is filthy, and you can’t find what you came for in the first place; you probably won’t make a repeat visit anytime soon.
Creating relationships takes time.
With the Internet, your prospects have unprecedented access to research why they should work with YOUR business.
Do you:
- Give them extra special attention?
- Follow up with a “thank you” or “how are things going”?
- Personalize their experience as much as possible?
- Research your prospect before you meet with them to find out their needs and how you can help them?
Give more than you receive, show your prospects and clients that you care about them and you will find that people will gravitate towards your business and tell their friends about their great experience.
What “little thing” have you done today that’s make a huge difference?
Pssst. Wanna tweet this GEM of advice? Click here to tweet the following:
“Customer service isn’t about the big things you do, it’s about all the little things you do –>THAT’s what matters”
About Leslie Hughes
Leslie Hughes is a LinkedIn Optimization Specialist, LinkedIn Top Voice, and Corporate Trainer with over 25 years of experience in digital marketing and LinkedIn profile writing.
As the Principal of PUNCH!media and author of "CREATE. CONNECT. CONVERT," Leslie helps executives and professionals optimize their LinkedIn profiles, generate leads, and attract higher-paying clients.
Recognized as a LinkedIn Top Voice—an exclusive honor from LinkedIn—Leslie is a trusted authority on LinkedIn profile optimization, AI-driven marketing strategies, and digital identity management.
Her expertise has been featured on CBC Radio, where she was called a "Social Media Guru," and on CTV’s "The Social," where she shared strategies for managing digital identity.
Leslie empowers professionals to leverage generative AI tools like ChatGPT to enhance marketing strategies, boost efficiency, and create impactful content that converts. She helps businesses understand how to use LinkedIn for lead generation and how AI can revolutionize their digital marketing efforts.
Leslie has worked with top organizations like Investment Planning Counsel, Guardian Life Insurance Company of America, JLL, and Franklin Templeton, optimizing LinkedIn profiles and providing corporate training that delivers measurable results.
Leslie is a former college professor and co-lead instructor for Ontario Tech University’s Social Media Marketing and Digital Management Certificate.
Whether you need a LinkedIn profile writer, corporate trainer, or AI marketing specialist, Leslie Hughes can help you elevate your digital presence and transform your marketing strategy.
Ready to take your LinkedIn profile and corporate training to the next level?
Learn more at www.punchmedia.ca.
