Posts by Leslie Hughes

Making the most of your LinkedIn Headline

Located directly below your name is an area that has some really valuable real-estate — Your Headline. By default, LinkedIn will allow you to opt-in to feature your current position in this field. I’m quite certain you have a lot more to offer than simply your title. You have an opportunity to optimize this space…

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Inbound Leads & Why Your LinkedIn Profile Should Be Up-To-Date

Inbound Leads & Why Your LinkedIn Profile Should Be Up-To-Date

When it comes to sales and Social Media, I’ve learned that many professionals just want to skip the part about developing their professional story. I have to admit, I’m a bit perplexed as to why people still aren’t convinced that your digital footprint or your online first impression should be the FIRST place you start.…

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How to write a PERFECT LinkedIn status update

Sharing status updates on LinkedIn is a great way to build your thought leadership; which is very important because each time someone sees your posts, they begin to see you as the “go-to” expert who can help them solve their problems. Forrester Research says it takes a minimum of 11.4 touchpoints to build brand resonance.…

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