Archive for July 2016
How infomercials use the persuasive “science” to influence and motivate their target audience to buy.
Have you ever sat through an infomercial? About 20 minutes into the “show”, you find you’re reaching for your wallet for not ONE set of widgets you never needed 30 minutes ago, but you get TWO sets of widgets. Right? I’m fascinated by infomercials because their formula nail sales down persuasive ways to influence people to…
Read MoreTo Automate or Not To Automate: Social Media Content Marketing, Posts and more…
Social Media content marketing, curation and deployment is undoubtedly time-consuming. Many of us are looking for easy shortcuts that can help us to save time and stress when it comes to managing our Social Media accounts. One of the best ways to save time is to create a content calendar. Whether you use an Excel…
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