Archive for January 2014

How To Position Yourself As An Expert and Embrace The Brand Called YOU.

What do Bill Gates, Mark Zuckerberg, Michael Jordan, and even “Snookie” have in common? They are brands. Personal brands. They stand out further beyond Microsoft, Facebook, The Chicago Bulls and MTVs “Jersey Shore”. In our company, we are no longer “lifers” – our careers take different twists and turns along the way. One element that…

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How To Link-Share on Facebook

Yesterday, Facebook announced another change in their algorithm: “We’ve found that, as compared to sharing links by embedding in status updates, these posts get more engagement (more likes, comments, shares and clicks) and they provide a more visual and compelling experience for people seeing them in their feeds.”Click here for the full update Essentially, text…

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