One of the pitfalls of being a member on any Social Media site is that each channel “owns” your content.

The idea of backing up your data is just about as sexy as a trip to the dentist, or doing your taxes, but it’s exceptionally important for you to make sure you have captured your information on your OWN computer.

We know with Social Media that change is constant: here today, gone tomorrow. This includes all your data and access to your connections.

You may have heard the saying “your network is your net worth”, so can you imagine how gutted you will feel if you lose access to your virtual Rolodex?

It’s very simple process. Watch this short video or follow the instructions below.

Here’s how:

Step #1: Simply click on “Me” at the top right hand side of your profile and scroll down to “Settings and Privacy”.

Step #2: Scroll down to “Getting an archive of your data” and click “Change”.

Step #3: Click on the format you’d prefer (it may only allow you to chose “Fast file only).

Step #4: Add your password and click “Done”.

You will receive a notification via email with the process of how you can download your information.

PRO TIP: Be sure to set a reminder every few months to capture this data. I’m sure you’d never want to lose this information!

PUNCH up your LinkedIn presence in 2017 with a professional presence that knocks your client’s socks off. Email me at for a customized quote on turnkey profile optimization, which includes a complete profile makeover designed to fascinate your target audience and drive more business your way.

Leslie Hughes is a LinkedIn Optimization Specialist, Professor of Social Media, Corporate Trainer, Principal of PUNCH!media and author of the book “CREATE. CONNECT. CONVERT.”

Leslie was called a “Social Media Guru” by CBC Radio and was featured on CTV’s “The Social” discussing how to manage your digital identity. Leslie has been working in digital marketing since 1997 and founded PUNCH!media in 2009.

PUNCH!media clients include Guardian Life Insurance Company of America, Investment Planning Counsel, and RBC.

Whether it’s through LinkedIn training or profile optimization, PUNCH!media’s goal is to empower executives with a powerful online presence so they can brand their business properly and convert higher-paying clients.

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